Massimo really is a charming guy. I believe I fell in love with him the moment he said,
You can say, “I love you,” in Helvetica. And you can say it with Helvetica Extra Light if you want to be really fancy. Or you can say it with the Extra Bold if it’s really intensive and passionate, you know, and it might work.
— Massimo Vignelli, from Helvetica
However, in regards to having 3-4 typefaces in your life, I think you have to be a really skilled designer to make it work. I mean, has anyone seen the shitty job GAP did with it’s new jeans campaign? It looks so much like American Apparel. Imagine making one type work for 20 different brands without people making a relation to anyone of them? Phew.
I’m sure Vignelli is shaking his head in his swanky, minimalistic, upper east side home. Anyway, for those who are curious.
THE VIGNELLI 12 THE CLASSICS
Caslon
Baskerville
Bodoni
THE SLAB SERIF
Clarendon
THE GROTESQUE
Akzidenz Grotesk
THE GEOMETRIC SANS SERIF
Futura
Gotham
THE NEO-GROTESQUE
Helvetica
THE HUMANIST SANS
Scala Sans
Frutiger
Meta
In 5 days I have to figure out what I want to do with my life so that I can have the most productive 10mths to help me achieve that. HA. It is day 2 and I am still lost. I really hate the beginning, it’s always the hardest. I can’t even call it procrastinating, because I’m not. I just don’t know if I’m actually starting… does that even make sense?
So today, I decided to stack all my design annuals and books up into a pile and page through them. Hopefully the pros will speak to me. I soon realize that paging through images after images can actually make your eyes very tired and queasy. Hence I’m taking a break now to speak randomly.
Just 3 yrs ago, I thought Design was this trendy thing to do (don’t laugh, you know you’ve been there). It was just about how extensive are your photoshop skills and how well you could vector images and have 250 crazy fonts from a free-font website. It’s pretty funny, now that you look back and you realize that 1/2 the world still thinks that way. When good design is invisible. It is when you don’t notice it at all. Speaking of which— The Kerning on NBC’s new show “The Event” is KILLING me.
Anyhow. Back to book covers. I just wanted to post some book covers that I really love from Chip Kidd and hopefully you’ll see why Book Jacket Design is considered Art.
Sentence mashup. Anyway, some photos that were due yesterday but I couldn’t find the SD card reader.
Happening 1// Meet Cunning’s “Thank You” gift
I gave Cunning a Betta Fish (aka Fighting Fish) because I thought it was rather apt in terms of symbolism. Also, my favorite creative sensei Floyd, did say he wanted an office pet. They kindly named it En. I miss En already.
Happening 2 & 3// Homemade Decadent Chewy Choc Cookies
More baking! George is suffering a toothache and I was suffering minor boredom from my sudden change in lifestyle pace, so I made cookies with my leftover L.A Burdick’s Hot Chocolate Mix. Was a little skeptical how it would turn out because the hot chocolate wouldn’t solidify in the oven but then my not-so-quick thinking decided that it would probably be best to take it out and let it cool. And.. wala! Non-molten cookies
True to form, I stuck them under one of those Asian food nets my mom sent over and went out to watch Scott Pilgrim vs. The World… how you say? I managed to get my hands on some free exclusive screening tickets. The show was awesome, I predict that word of mouth will get it the credit it deserves, NOT the trailer.
Happening 4// My idea for UNICEF is up on PSFK’s Future Report Site!
With a 3 day deadline, come up with a life-changing idea to help better the lives of the less fortunate. WE DID! I woke up today and found Floyd’s facebook post announcing that our ideas have been officially published on PSFK’s site. See Mine Here (and be sure to see the others. links below). Exciting News indeed
So the semester is finally over, it feels good. Done with portfolio, internship, projects and interviews… well not so much interviews but that’s ok. I’ve finally got the time to finish my other half’s birthday present… not too shabby, just a month late. I think I’m pretty happy with the title of it. Sneaky little Terroriums.
Hey all, it’s been awhile I know, been up and about, trying to get things sorted. I have way too many pics to post. I started writing morning pages since it’s suppose to help creative flow… we’ll see how things go with that. Classes are pretty hectic junior year– I think the Summer break really kills the pace of how your brain thinks. I swear, I just feel like my brain is just not where it’s suppose to be… but I think it’s getting there. Anyway, once I get settled in I’ll try to make blogging a daily event again. For now, here’s a desktop wallpaper I made (feel free to snag it)
School is starting in 4 weeks. damn time flies. Hopefully this will be the year something of mine will get into ADC graphic design/ advertising show =) Finally got my blog’s up and running again. 2 more days before I head back to ny. I don’t know if I should laugh or cry. I want that tea pot.
